Elite Performance Training · Denver, CO
Haus of Athletes is a premium performance training facility that works with competitive athletes, from college prospects to semi-pro players. Founded by former NFL practice squad member Terrance, the facility offers speed training, agility work, and sport-specific conditioning programs. The brand identity is everything — clean, minimal, premium. Terrance had previously worked with a custom apparel company that required 6-week lead times and $5,000 minimum orders. The quality was good, but the process was brutal for a small facility trying to build a brand.
Here's what Haus of Athletes offers through their Bear Grips Pro Shop:
Premium branding requires premium products. Terrance was not interested in cheap blanks with a screen-printed logo — he wanted name-brand athletic wear that matched the caliber of his facility. Bear Grips gave him access to Sport-Tek performance fabrics, Next Level triblend tees, and Champion fleece — all with full-color printing and no minimum orders. He could offer a curated, high-end collection without the high-end upfront costs.
Haus of Athletes treats their merch shop like a lifestyle brand. Athletes wear the gear to college showcases, which has led to three new training clients who found the facility through branded apparel spotted at events. The quarterly merch drops create buzz on social media, and Terrance has built a small but loyal following of people who buy every release. Revenue from merch covers his monthly marketing budget entirely.
These are the products Haus of Athletes relies on most. Available with no minimums and free shipping on every order.
Local printers typically require 50-100+ piece minimums, charge setup fees for each color, and need 2-4 weeks for production. That means guessing sizes, committing thousands of dollars upfront, and hoping everything sells. If it doesn't, you're stuck with boxes of inventory gathering dust.
With Bear Grips Pro Shops, Haus of Athletes launched their full collection with zero upfront cost. Every order is printed on demand, packed, and shipped free — directly to their customer. No minimums. No dead stock. No risk. Just profit on every sale.
No inventory. No minimums. Free shipping on every order. Start free today.
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